Thursday, March 29, 2007

Money – Marketing!

Lately I have been stumbling upon dollar bills with Ads in it. Recently I got a dollar bill in which somebody advertised their website in it. It seems like an easy and effective way of advertising. But I am not sure whether it is legal to do it that way.

Some people try to get their message across by hook or crook. I have tried to do some research on Internet marketing. From all my analysis, I can see that the startup websites success depend on the most part on Google results. They somehow have to find a way to make sure that they stay on top of Google ranking. If not there isn’t much chance that someone is going to visit your website by chance. There are lots of websites who claim that they can ensure that your site stays on top of Google rankings and charge hefty fee for the service. I am not sure how effective they are.

It’s a tough world out there. Anybody can create a website. But it takes real talent and patience to market it.

What do you think?

Wednesday, March 28, 2007

Casual writing

One thing I have noticed with people’s casual writing these days is that they have started composing sentences in a manner easier for them rather than being grammatically correct. It has become a vogue these days. E.g. ‘Where as’ is getting replaced by ‘Were us’, through getting replaced by thru’ etc.

I am not a purist by any means and I always believe that language is just a means of communication. As long as we are able to deliver the message, the purpose is served. But I have heard people complaining about it. I usually avoid doing it out of the fear that that I’ll get used to it. Once you get used to something, it’s tough to revert back to original. Also this kind of a language does not help in professional writing. You’ll inadvertently write it that way if you get used to it.

I think the main reason for this to happen is because of advent of SMS, blackberry, cell phone etc. People want to convey their message as short as possible and have come up with this easy way. There is nothing wrong with it. But it sure will anger some purists.

Tuesday, March 27, 2007

Begging Problem in India

One of my friends recently visited India and said this story to me which I found shocking. He was traveling one day in Chennai and his car stopped in a traffic signal. A beggar who had no legs was pushing himself on a wooden slab with wheels begging for money.So my friend out of sympathy handed over five rupees to the beggar. But to his surprise the beggar started cursing my friend saying that he is cheap and demanded more money from him. My friend was totally embarrassed and didn’t know what to do.

I am not sure how I would have reacted in that circumstance. But I think such things should not be encouraged. Begging has become more like a business in India. I have heard horrible stories about people choosing begging as a profession since its easy money. I have also heard stories about how people force their kids to beg since it extracts more money from people out of sympathy.

What would you have done?

Monday, March 26, 2007

Cage free farm fresh Vegetarian fed hen eggs

I was walking in the grocery aisle at my local retail store and decided to buy some eggs. I usually get the 'cage free farm fresh eggs'. There is some theory that eggs from hens which are bred on a farm, are supposed to be tasty. The reasoning seems to be that those that are not caged are supposed to be happy and happy hens produce tasty eggs (?????!).

Yesterday I was surprised to see 'Vegetarian fed hen' eggs. I am not sure what the reasoning is behind it. Are Vegetarian fed hen supposed to create more tasty eggs? Whatever the case maybe, we should appreciate the good marketing idea.

So far the best of the eggs according to egg companies are ‘cage free farm fresh Vegetarian fed hen’ eggs. I am wondering what’ll be their next move!

Sunday, March 25, 2007

Who will she support?

This weird question popped in my mind when we where watching the India vs Srilanka match on Friday. Who would Muralitharan’s wife support? As most of you know Murali’s wife is a native of Chennai, India.

As we were watching the proceedings, our doubts were cleared. She was cheering for every move Murali makes thereby supporting Srilanka.

Typical Indian girl? Something in light vein for an otherwise depressing day.